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  • xmobadmin
  • July 9, 2020
  • 7:58 am
  • 0 comments

Is it Over-The-Top for the Operators?

For years operators have been concerned about the rise of the OTT players, concerned that some day they may dominate the market. Is the latest news of Facebook’s 10% acquisition of Jio in India (https://lnkd.in/gwc29Hr) the start of the process for OTT players to go beyond dominating the market and taking over the MNOs themselves? One […]

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Is it Over-The-Top for the Operators?

For years operators have been concerned about the rise of the OTT players, concerned that some day they may dominate the market.

Is the latest news of Facebook’s 10% acquisition of Jio in India (https://lnkd.in/gwc29Hr) the start of the process for OTT players to go beyond dominating the market and taking over the MNOs themselves?

One defence for this for an MNO is to have their own OTT offering, or, as we talked about previously (https://lnkd.in/gUA7Js7), to move from OTT to a TTO (Through-The-Operator) model. Our AppVNO (TM) service provides exactly this and, not surprisingly, is very popular with MNOs, especially those in emerging markets.

Get in touch if you want to know more.

(Image from Money Control: https://lnkd.in/gu7h43D)

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